Director of Marketing Operations & Excellence
Lead marketing transformation at leading EdTech. Drive strategy and innovation with AI and automation. Flexible work, national scope, and impactful leadership role.
Keypath Education – Ranked Best Place to Work in Australia by WRK+ (2021 – 2024)
Keypath Education is a global EdTech company partnering with leading universities to deliver online programs that address real-world social and economic challenges.
Work Anywhere:
At Keypath Education Australia, flexibility is our strength. We put our people first, allowing you to choose where you work – from home, in the office, or both. We welcome applications from candidates located anywhere in Australia, provided you have a strong, reliable internet connection.
Please note that only candidates residing in Australia with full working rights will be eligible for consideration.
Job Description
Are you a strategic marketing leader passionate about elevating execution standards and driving transformative growth? We’re looking for a dynamic Director of Marketing Operations & Excellence to lead the evolution of our marketing operations and set new benchmarks for creativity, efficiency, and impact.
In this pivotal leadership role, you’ll partner with senior marketing leaders to translate strategy into best-practice execution plans that deliver measurable results. You’ll oversee a talented team spanning Design, UX, Content, and Marketing Automation, ensuring campaigns are innovative, scalable, and aligned to our vision of becoming APAC’s leading online education provider.
Your mission? To transform our marketing approach from lead generation to a true experience model- championing creativity, operational excellence, and cutting-edge technology to enhance student engagement and conversion.
Key responsibilities:
- Lead and inspire teams to deliver award-winning creative and marketing execution.
- Translate strategy into action, driving integrated marketing plans across creative and media.
- Champion innovation, leveraging AI, automation, and new media channels to improve performance.
- Elevate creative quality and speed, ensuring scalable production and impactful campaigns.
- Foster collaboration across internal teams and agency partners to achieve shared goals.
- Drive marketing effectiveness, optimising processes, martech adoption, and campaign workflows.
Qualifications
- 15+ years’ experience in marketing and/or commerce.
- Proven leadership in transformational marketing roles, managing in-house and external agencies.
- Expertise in marketing planning and execution across all channels.
- Strong understanding of marketing and creative effectiveness, with ability to translate insights into actionable strategies.
- Exceptional communication and stakeholder management skills.
- Skilled in leading cross-functional teams and influencing without direct authority.
- Comfortable working in ambiguity with a problem-solving mindset.
- Data-driven approach with experience in analysis and large-scale project delivery.
- Highly organised, self-motivated, and collaborative team player.
- Experience in Higher Education or EdTech is highly regarded.
About Keypath Education
At Keypath, we invite you to be part of something transformative. As a global EdTech leader, we collaborate with leading universities to create and deliver online education solutions that tackle global social and economic challenges head on. Learn more about what it’s like to be a Keypather.
Benefits and Rewards:
- Opportunity to work in-office, hybrid, or remotely, with laptop and hardware provided for your home office.
- Access to health & wellbeing programs, including an Employee Assistance Program and Mental Health Days.
- Dedicated DEI committee
- Learning & growth opportunities, including access to LinkedIn Learning and career development programs, and staff discount for Master degrees from our many university partners.
- Employee-led initiatives such as Culture Club, Team Green, Sustainability, and more.
- Company events and activities run in-office and remotely.
- Fast-growing company with increasing career path opportunities.
We strongly encourage applications from Aboriginal and/or Torres Strait Islander peoples, people from Culturally and Linguistically Diverse Backgrounds, People with Disability, and people from the LGBTQIA+ Community.
- Department
- Marketing Services
- Locations
- Keypath Melbourne Office
- Remote status
- Fully Remote
- Employment type
- Full-time
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